REQUERIMIENTOS EN ASESORÍA CONTABLE Y TRIBUTARIA EN LAS PYMES DE MANTA, ECUADOR
ARTÍCULO DE INVESTIGACIÓN
Keywords:
accounting, taxation, company, SMEs, Porter's forcesAbstract
The project to evaluate the need for a company that performs accounting and tax advice in the city of Manta, is carried out with the aim of contributing to the sector development of the SMEs that operate in this canton; The study focuses directly on analyzing the latent needs of most companies in this category in accounting and tax issues, in order to analyze the situation of SMEs that require accounting and tax consulting services, through a market analysis according to Porter's five forces. The research was carried out using the documentary and field bibliographic methodology, using tools such as the interview and the survey, aimed at the managers of the existing accounting consulting firms and the SMEs in the city of Manta, respectively. The results of the research carried out conclude on the need for the project to create an accounting and tax advisory company that offers its services to SMEs in the city of Manta, with high acceptance within this sector.
Keywords: accounting, taxation, company, SMEs, Porter's forces.
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References
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